The primary objective of this annexure is to outline a structured, logframe-linked market plan that ensures the long-term financial viability of Mahua Laddoo production by tribal women Self-Help Groups (SHGs).
Specific objectives include:
- Establishing Mahua Laddoos as a market-ready, standardized value-added product
- Creating reliable market linkages at local, district, and institutional levels
- Ensuring compliance with basic food safety and quality standards
- Strengthening women-led enterprise management and collective marketing
